ABSTRACT
This research examines the international media coverage of boy bands and girl bands and explores the perceptions and attitudes of young adults towards this coverage. It investigates the portrayal of these musical groups, their impact on public views and attitudes, and the presence of gender representations and stereotypes in media narratives. The study also analyzes framing strategies employed by the media and their influence on audience perspectives. Additionally, it explores the role of fan participation in media and fan culture, along with the influence of fan organizations on media narratives and public opinions. The relationship between fan engagement on social media platforms and press attention is also explored. The findings reveal that young adults perceive the coverage of boy bands and girl bands in the international media as fairly representing the skill and artistry of these musical groups. However, opinions regarding the objectivity of media coverage varied, with some perceiving it as neutral or highly objective, while a small percentage considered it biased. Respondents expressed a strong desire for more positive publicity, emphasizing the need for greater focus on musical talent, fair reporting, and less intrusion into artists' private lives. Some respondents also highlighted gender differences in the sexualization of girls compared to boys in the media. The study demonstrates that worldwide media coverage significantly influences the popularity of boy bands and girl bands, with respondents perceiving it as a considerable factor in their success. The perception of these groups as role models varied, depending on specific bands and circumstances.
TABLE OF CONTENT
CHAPTER ONE
BACKGROUND OF THE STUDY
1.0 Introduction 1
1.2 Statement of the Problem 3
1.3 Aims and Objectives 5
1.4 Research question 5
1.5 Scope of the study 6
CHAPTER TWO
LITERATURE REVIEW
2.0 Introduction 8
2.1 Review of Conceptual Data 8
2.1.1 Mass media and media coverage: 8
2.1.2 Musical Band's History 9
2.1.3 A Synopsis of Mass Media and Cultural History 10
2.1.4 International media coverage as a concept 12
2.1.5 Overview of Nigerian boy bands and female bands 16
2.2 Review of the Theory 19
2.2.1 Theory of Framing 19
2.2.2 Individual Frames 20
2.2.3 Media Frames 21
2.2.4 Agenda-Setting Theory 21
2.2.5 The Media Agenda's sources 22
CHAPTER THREE
RESEARCH METHODOLOGY
3.1 Introduction 24
3.2 Research Design 24
3.3 Population of the study 24
3.4 Sample Size 25
3.5 Method of Data Collection 25
3.5.1 Sources of Primary Data 25
3.5.2 Sources of Secondary Data 25
3.6 Method of Data Analysis 26
3.7 Administration of Instrument 26
CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
4.1: Introduction 27
4.2 Data Presentation and Analysis 27
4.3 Result and Discussions. 41
CHAPTER FIVE
SUMARY CONCLUSION AND RECOMMENDATION
5.1 Introduction 44
5.3 Limitations of the study 45
5.5 Recommendation 46
REFERENCE 47
CHAPTER ONE
BACKGROUND OF THE STUDY
1.0 Introduction
In recent years, the popularity of boy bands and girl bands has expanded substantially in the worldwide music business. Comprised of young male and female performers, these musical ensembles have gained the attention and affection of fans throughout the globe. From One Direction and BTS to Little Mix and BLACKPINK, these bands have become not just dedicated followers but also cultural phenomena (Billboard, 2019; MacNicol, 2018). As their popularity continues to rise, it is crucial to investigate how the worldwide media reports on these bands and how this shapes public views and attitudes. Media have a major influence in molding public opinion, constructing narratives, and influencing cultural trends. When it comes to boy bands and girl bands, media coverage may have a tremendous influence on how these groups are seen by the public. Dealing with how the media perceives and develops these musical performances may alter public awareness, build fandom, and perpetuate prejudices, hence it is extremely essential to a comprehensive investigation is required to understand perspectives and attitudes regarding worldwide media coverage and representations of boy and girl bands. This research intends to analyze these patterns by evaluating academic articles, press stories, and industry publications.
Academics and experts understand the effect of media on the view of boy bands and girl bands. For example, Faherty and Light (2016), in their work on media representation and fandom, suggest that the media play a crucial role in defining the image and public perception of these musical acts. I'm here. Media coverage may impact how fans see and engage with these bands and help to the creation of fandom culture.
The image of boy and girl bands in the media has come under question. According to Smith and Duffy (2014), the media generally presents male bands as objects of desire and accentuates their physical beauty, while girl bands are often objectified and sexualized. This unfair treatment might promote the gender stereotype that guys are valued for their skill and girls for their appearance. O'Brien (2018) went on to underline that media depictions may alter public views of gender roles and expectations.
In addition to gender-specific portrayals, media depictions of Boys His Band and Girls His Band also affect public views and perceptions. Riesch and Hotho (2016) say that Boys and his band stress friendship, camaraderie, and loyalty to their fans, and are generally depicted as nice and likable folks. On the one hand, female bands are typically represented as competitive, combative, or lacking credibility, perpetuating negative stereotypes (Kim & Berryman, 2019).
The rise of social media platforms has altered fan participation and the way media coverage interacts with boy and girl bands. Jenkins (2013) underscores the essential impact of fan culture in affecting media coverage and influencing public attitudes. Fan networks have the capacity to question media narratives, magnify good portrayals, and build a feeling of belonging among fans. The media's engagement in fan culture and media responses to fan-generated material may also impact the overall picture of these bands (Harrington, 2018).
Globalization has contributed to the success of boy bands and girl bands, enabling them to draw various audiences throughout the globe. International media coverage of these bands impacts the construction and negotiation of cultural identities. Jin (2016) discovered that media depictions of boy and girl bands from varied ethnic origins may impact how fans view and associate these groups. claims. The representation of cultural variety among these bands and the media reaction to it is an essential element.
1.2 Statement of the Problem
In recent years, boy bands and girl bands have attained unparalleled worldwide success, capturing audiences and taking the music business by storm. Composed of teenage male or female artists, these musical ensembles have attracted legions of followers and become a cultural phenomenon. However, the opinions and attitudes surrounding the worldwide media coverage and presentation of the Boys Her Band and Girls Her Band have created serious challenges and concerns. This research attempts to investigate the following important issue areas:
Gender Expression and Stereotypes
An essential part of media coverage and representations of boy and girl bands is the continuation of gender representation and stereotypes. Previous study reveals that boy bands are typically depicted as desirable items, stressing their physical beauty and skill (Smith & Duffy, 2014). Girl bands, by contrast, tend to be more concentrated, objectified, and sexualized on physical beauty than on musical talent (O'Brien, 2018). These varied phrases help promote the gender stereotype of rewarding guys for their skill and girls for their attractiveness. This research seeks to analyze the degree to which such gender portrayal persists in media coverage of boy and girl bands.
Framing and narrative building
The representation of Boys Her Band and Girls Her Band in the media has a huge influence on how these musical performances are regarded by the public. Previous study reveals that boy bands are generally characterized as likable, engaging, and committed to their fans (Riesch & Hotho, 2016). By contrast, female bands are typically presented as competitive, combative, or untrustworthy, perpetuating negative stereotypes (Kim & Berryman, 2019). certain framing strategies impact public perception and may lead to the establishment of prejudiced judgments regarding certain musical groups. The goal of this research is to investigate the framing tactics utilized by the media and their ensuing influence on public perceptions and attitudes towards boy and girl bands.
Fan culture and media involvement
Fan culture has developed with the development of social media platforms, enabling fans to play a more active part in media coverage and narrative crafting. Fans have the potential to question media narratives, impact public opinion, and contribute to the overall depiction of boy and girl bands (Jenkins, 2013). The goal of this research is to analyze the link between fan culture, media engagement, and the resultant effect on the portrayal and reception of boy and girl bands. Additionally, it tries to study how the media reacts to fan-generated material, and the amount to which it impacts the narrative of the media.
Globalization and Cultural Identity
Boy and girl bands routinely transcend boundaries and draw varied fans throughout the globe. International media coverage of these bands may impact cultural identity construction and negotiation (Jin, 2016). Media depictions of boy and girl bands from varied ethnic origins impact how fans see and relate with these ensembles. The goal of this research is to analyze the effect of globalization on the coverage and depiction of boy and girl bands in the media and its resultant impact on the construction of cultural identities.
Long-term influence on views and attitudes
Media coverage and frameworks have a crucial part in defining popular views and attitudes regarding boy and girl bands. However, it is vital to appreciate the long-term implications of such media depictions. The goal of this research was to evaluate if media coverage and portrayals of these musical acts impact their popularity longevity, fanbase growth, and general public acceptability. The objective is to analyze how media depictions impact the sustained success and public image of boy and girl bands over time. In summary, this research examines the current concerns concerning views and attitudes in worldwide media coverage and the framework of boy and girl bands.
1.3 Aims and Objectives
1. To analyze the international media coverage framing of boys bands and girls bands
2. to determine the perception of the young adults towards the international media coverage of boys bands
3. to determine the attitude of young adults towards the international media coverage of boys' bands and girls' bands
1.4 Research question
1. What is the international media coverage framing of boy bands and girls bands?
2. what is the perception of the young adults towards the international media coverage of boy bands?
3. What is the attitude of young adults towards the international media coverage of boy bands and girl bands?
1.5 Scope of the study
This study focuses on how individuals perceive boy bands and girl bands, as well as how these topics are covered in international media. To understand how these musical groups are represented in the media, research conducted during this time period mostly looks at academic articles, news stories, and professional publications.
1.6 Significance of the study
This research examines the disparate media depictions of boy bands and girl bands, the effects of these representations on public views and attitudes, and typical gender representations and stereotypes in media coverage. perform; create. the research also examines how the media frames stories about these groups and evaluates how audience views are impacted by these framing strategies. The role of fan participation in media and fan culture is also investigated in this research, along with how fan organizations affect media narratives and alter public opinions of boy bands and girl bands. doing. This research investigates the relationship between social media sites' fan engagement and press attention.
The research also looks at how the global environment impacts how boy bands and girl bands are portrayed in the media. It looks at how these musical ensembles reflect a variety of cultural backgrounds and how that affects audience perception and participation, as well as the connections between cultural identity, globalization, and media portrayal. This research, which concentrates on the coverage and representation of boy and girl bands in the international media, does not take into account other facets of the attractiveness of these musical groups or fan culture as a whole. It is significant. This research does not provide a thorough examination of all media coverage of these musical acts since it is restricted to evaluating the impact of media on attitudes and perceptions across a certain time period. The purpose of this research is to evaluate how boy bands and girl bands are seen and treated in various worldwide media contexts. It's crucial to comprehend how these musical groups are seen and depicted in the media for a number of reasons. Boy and girl bands have developed into a significant cultural phenomenon that has greatly influenced both popular culture and the music industry. The media significantly affects how the general population feels about and behaves toward certain groups.
Gender stereotypes: Boy bands and female bands are often shown in the media, which highlights the distinctive abilities and traits of each gender. It is possible to evaluate these stereotypes and their potential influence on public conceptions of gender roles and expectations by looking at how gender is portrayed in the media.
The public's perspective as well as how audiences see and engage with boy bands and girl bands may be influenced by the media. This research investigates how these pictures form public perception, how people interact with these musical events, and how they affect public opinion by studying media coverage and conceptual frameworks.
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