ABSTRACT
This project work is on the impact of information
technology in the banking industry. And Guarantee
Trust Bank will be chosen as a case
study.
In
doing this, both primary and secondary data were collected to solve the
research problem. The population of the
study comprises of the personal of all state trust bank and the customers that
patronize their services.
The
research instrument used for data collection were questionnaire and oral
interviews. Tables, frequencies and
percentages were used in presenting and analyzing the data collected. The chi – square statistics was used at 5%
level of significance to test the various hypothesis.
From
the data analysis, the researcher came up with the following findings:
-
That the customer are not satisfied with the level of
information technology of the Bank
-
Also that high cost of information and lack of funds
are some of the major set backs of the company that hinder the efficient rate
of the bank’s information technology.
-
Then based on the findings above the researcher
recommended the following that the bank should:
(a)
Improve the information technology to help them
enhance efficiency of the services and satisfy their customers
(b)
That the bank should continue to source for
information that would help them satisfy their customers.
(c)
The problem of funds and high cost of information
should be taken care of by releasing fund which will be used to improve the
quality of information technology of the bank.
The
conclusion of this study is that information technology of Gurantee trust bank
has a vital role to play in enhancing the efficiency of the services provided
by the company.
TABLE OF
CONTENTS
Title page - - - - - - i
Approval page - - - - - ii
Dedication - - - - - - iii
Acknowledgement - - - - iv
Abstract - - - - - - v
Table of contents - - - - - vi
CHAPTER ONE
1.0 INTRODUCTION
1.1
Background of the study
1.2
Statement of problem
1.3
Objective of the study
1.4
Research question
1.5
Significance of the study
1.6
Scope of the study
1.7
Limitations of the study
1.8
Definition of terms
CHAPTER TWO
2.0 REVIEW
OF RELATED LITERATURE
2.1
Brief history about information technology
2.2
Banking environment in Nigeria
2.3
Application of information system applied in banking
industry
2.4
Types of information system allied in banking industry
2.5
The impact of information technology to all state bank
(Head office in Enugu)
2.6
Organizational profile
CHAPTER THREE
3.0 RESEARCH
METHODOLOGY
3.1
Sources of data
3.2
Population of study
3.3
Sample of six determination
3.4
Sampling technique
3.5
Method of data treatment
3.6
Research instrument used
3.7
Questionnaire distribution
CHAPTER FOUR
4.0 Data presentation, analysis and
interpretation
4.1
Data presentation and interpretation
CHAPTER FIVE
5.0 SUMMARY
OF FINDINGS, RECOMMENDATION AND CONCLUSION
5.1
Summary of findings
5.2
Recommendation
5.3
Conclusion
Bibliography
Appendix.
CHAPTER ONE
INTRODUCTION
1.1 BACKGROUND
OF THE STUDY:
The world is a global village. It
is due to the global state of the world that bedsore became such an organic
economic activity armed at producing goods and services.
In this light of this organic
nature of business, it constantly changes with improvement is science and
technology. Business men and women have
seen the need to also change their mode of carrying out business activities in
order to keep abreast with the current practice and to effectively face the
constant and new challenges experienced or the business.
This growing expectation
challenges prompt the business community into evolving means to smoothen the
performance of business. There are
number challenges of business. These
challenges are characterized by the constant changes in trade of customer as
well as the competition in the business circle by other competitors all towards
achieving or controlling the patronage of the majority of the customer in the
entire industry.
According to Nwukw (1998) an
article written on 29th September, which says that many bank in the
past has strive to improve their counter services and reduce to the minimum,
the waiting time for such service by employing more staff to cope with
increasing number of customers.
But this did not yield much
result with the advert of information technology banks, like all state bank
head office has been able to automate some aspect, if not all their operation
and this has resulted to lower cost in terms of paid salaries to staff and
wasting of customer. With the help of
information technology in the all state bank, according to information systems,
the decision making proves, loans and credit evaluations and other banking
services have been very efficient. The Guarantee
bank head office having realized the existence in the competitive economy
depends on the level of information technology adopt it protectively. That the range of information technology
adopted by Guarantee Trust bank must be determined by the peculiarity of its
customer.
Thus, to compete favorable and
effectively in the work of today’s complex business environment, the business
has to keep itself abreast with the dynamic changes and also adopt new methods
currently practiced all over the world, i.e by most success and business. To this end this research world is set to
study and research on “using management information system (MIS) to improve
customers service and growth in the banking industry.
1.2 STATEMENT
OF PROBLEM:
Information technology is an entrepreneurial activity
that information as a corporate resources should be managed and it greatly
increase the opportunities that are available.
The operation of most banks in
Nigeria are done manually with the aid of a calculator and writing
machine. The banks do not recognize
computers in their operations. The data
processing and execution of transactions as well as their entire system for the
proposed of record keeping are all done manually. The waiting time for bank services had led to
frustration and dissatisfaction of quite a number of customer.
Another big problem facing the
banking sector today is fraud, which has established the banking sector to the
point of lack of confidence from the average customer. Most banks do not put their customers in the
prime place as they supposed to be.
These is new keen completion and to compete means to apply the marketing
of information technology.
This has on the other ends
created negative patronage from public saving and other transaction through the
bank which resulted to loss revenue. For
the bank as well as how the implementation process should be to achieve an
effective computation of the bank so as to achieve greater participation by
customer for the overall interest of customer and their bank as a whole. This study is aimed at researching on the
effect of information technology on the marketing of banking services.
1.3 OBJECTIVE
OF TH STUDY:
Among the objective of the study are
(a)
To explore the correlation between information
technology and services delivery ability of banks.
(b)
To investigate the effect of information technology,
investment on profitability of the all state banks on customer loyalty.
(c)
To investigate the effect of information technology
investment of banks on customer loyalty.
(d)
To relate the advent of information technology to
effective services delivery of all stats bank.
(e)
To suggest how first, banks executive can direct and
managed the image investment information technology and maximize profit.
1.4 HYPOTHESIS
FORMATION:
The null hypothesis will be tested against the
alternative hypothesis.
Ho1: Customer choice of banks is not a function of
the level of information technology investment of the bank.
Hi: Customer choice of banks is function of the
level of information technology investment of the bank.
Ho: Customer loyalty do not depend on a high
information technology extent in bank.
Hi: Customer do not perceive Guarantee Trust
banks as high information technology bank.
H3: Customers do perceive Guarantee Trust bank
s high information technology bank.
1.5 SIGNIFICANCE
OF THE STUDY
Not only student of the nature. In the world of competitive business and
scarce resources, on completion of this study, the man agement of inter
continental bank will benefit much and know why it is necessary using the
management information system instead of manual operation system.
Delays
is a problem faced by the customers of the bank, a transition that was supposed
to be executed in five to ten minute with the used of computer takes one hour
or minute to complete because of the manual application in the operation. But this is not so in using the computer.
Efficiency
and effectiveness are two important terms as far as banking sector or any
establishment is concern. While
efficiency refers to resources productivity in the organization, the bank can
not compete favourably with other well – know banks in the banking sector
without having it operations computerized.
This is because the success of these perturbing banks lies on the
computerized operation, this then a bound impetus in the customer services.
Therefore,
the bank to computerized its operation so as to join the ware of success
experienced by other fast giving banks within the problem faced by the banks of
which this write up will look into and find some cases of the problems and
possible solution so as to advise the bank on the very forward to achieving
success.
1.6 SCOPE OF THE STUDY:
Although
this study is to cover all commercial bank.
The researcher focus on commercial banks especially Guarantee trust
bank.
1.7 DEFINITION OF TERMS:
WORDS
Management
information system, formal method of making available to management the
accurate and timely, information necessary to facilitate this decision making
process and enable the organization planning functions be carried out
effectively.
Electric
data processing; the department where data processing takes place for a few
organization oral function usually accounting and billing this concept of
computer based.
Computer
based information system (CIBS): information system which becomes better known
as computer based (MIS).
SIMPLE RESEARCH PROPOSAL
TOPIC
The impact of information technology in Banking
industry?:- A case stud of Guarantee Trust bank Enugu.
OBJECTIVE OF THE STUDY
The objectives to be accomplished through the study will
be started by the research extent to which stud meets the objectives determines
the study success of the project.
FORMULATION OF
HYPOTHESES
In the envisaged study of four hypotheses would be
formulated to give direction of the study.
SOURCES OF DATA
Data for the stud would be sourced from two main sources.
Primary data; questionnaire would be used to collect
information from the respondent.
Secondary data; journals,
magazines and the relevant material that relate to the topic understanding will
be reviewed.
SCOPE OF THE STUDY
The researcher course marketing information system as
applied by Guarantee Trust bank within Enugu metroplies.
PLAN FOR THE
REVIEW OF RELEVANT LITERATURE
Extensive literature review will be carried out on direct
literature and indirect literature on books, journals, and past works.
METHODS OF PRIMARY
DATA COLLECTION
The researcher will personally administer the
questionnaire on the respondents comprising customer and the staff of the Guarantee
Trust bank Enugu. Ten (10) days filling
period will be allowed to them.
THE RESEARCH
INSTRUMENT USED
The research instrument to be used in this study will be
questionnaire. The questionnaire will be
structural as to contain both close and open ended questions.
METHOD OF DATA
TREATMENT AND ANALYSIS
Sample statistics tables, frequencies and percentages
will be used in treatment of data while chi –square will be used to test the
hypothesis formulated.
SIGNIFICANCE OF
THE STUDY
The study will hold immense benefit to the following
customers, management of Guarantee Trust bank readers and researchers.
Click “DOWNLOAD NOW” below to get the complete Projects
FOR QUICK HELP CHAT WITH US NOW!
+(234) 0814 780 1594
Login To Comment