Table of Contents
Executive Summary
1.0 Company Overview
1.1 Business Name & Structure
1.2 Legal Compliance & Registration
1.3 Business Address & Contact
2.0 Vision, Mission & Core Values
2.1 Vision Statement
2.2 Mission Statement
2.3 Core Values
3.0 Services Offered
3.1 Manned Guarding (Residential & Corporate)
3.2 Event Security
3.3 VIP/Executive Protection
3.4 Mobile Patrol Services
3.5 Security Consultancy & Risk Assessment
3.6 Electronic Security (CCTV, Alarms, Access Control)
3.7 Integrated Packages
4.0 Location & Facilities
4.1 Office Setup in Lagos
4.2 Training Academy Facilities
4.3 Fleet & Equipment
5.0 Industry & Market Analysis
5.1 Overview of Nigerian Security Industry
5.2 Demand Drivers (Insecurity, Urbanization, Corporate
Needs)
5.3 Market Size & Growth Projections
6.0 Competitive Analysis
6.1 Key Competitors in Lagos
6.2 SWOT Analysis
6.3 Unique Selling Proposition (USP)
7.0 Marketing & Sales Strategy
7.1 Target Market Segments
7.2 Marketing Mix (4Ps)
7.3 Branding & Positioning
7.4 Client Retention Strategy
8.0 Operations & Management
8.1 Organizational Structure
8.2 Management Team Roles
8.3 Operational Workflow
9.0 Preliminary Financial Considerations
9.1 Startup Cost Estimate (Overview)
9.2 Working Capital Requirement
9.3 Financial Assumptions
10.0 Startup Budget
10.1 Capital Expenditure
10.2 Operating Expenses (First Year)
10.3 Cash Reserve Requirement
11.0 Staffing Plan & Wage Schedule
11.1 Guard Recruitment Levels
11.2 Salary Scale (Per Category)
11.3 Training & Retention Policy
12.0 Revenue Model & Projections
12.1 Revenue Streams
12.2 Projected Client Mix
12.3 Sensitivity Analysis
13.0 36-Month Financial Forecast
13.1 Projected Income Statement
13.2 Cash Flow Projections
13.3 Break-Even Analysis
14.0 Service Pricing Models
14.1 Guard Services Pricing
14.2 Event & VIP Security Pricing
14.3 Technology Solutions Pricing
15.0 Marketing Calendar (12 Months)
15.1 Offline Marketing Activities
15.2 Digital Marketing Activities
15.3 Corporate Networking & PR
16.0 Risk Analysis & Mitigation
16.1 Human Resource Risks
16.2 Operational Risks
16.3 Regulatory Risks
16.4 Financial Risks
16.5 Technological Risks
17.0 Implementation Timeline (First 12 Months)
17.1 Milestones (Quarterly)
17.2 Expansion Plan
18.0 Operational Policies & Procedures
18.1 Recruitment & Vetting
18.2 Training Standards
18.3 Uniform & Equipment Policy
18.4 Client Service Policy
18.5 Technology Policy
18.6 Health & Safety
19.0 Appendices
19.1 Key Assumptions
19.2 Financial Tables (Detailed)
19.3 Regulatory Documents (Licensing)
1. Executive Summary
Business Name: FortressGuard Security Services Ltd
Proposed Address: Plot 15, Awolowo Road, Ikeja GRA, Lagos, Nigeria
Legal Structure: Private Limited Company (CAC registration in progress)
Business Concept
FortressGuard Security Services Ltd is a
Lagos-based private security company established to provide reliable,
technology-driven, and professional protection services to residential estates,
commercial buildings, corporate clients, retail outlets, event organizers, and
government institutions. Nigeria’s rising insecurity — from burglary to
kidnapping, violent crime, and cyber-enabled theft — has created significant
demand for trusted private security firms.
The company will deploy trained, vetted security
guards, mobile patrol units, event security teams, and electronic surveillance
systems (CCTV, alarms, access control). Unlike many small security
providers who operate informally, FortressGuard will focus on compliance,
professionalism, and customer satisfaction.
Opportunity
& Market Positioning
The Nigerian private security industry is valued at
₦500 billion annually and is expected to grow due to rising urban
insecurity and inadequate state policing (average police-to-citizen ratio is
less than 1:600, far below the UN’s 1:450 standard). Lagos, with its 20 million
residents, estates, corporate hubs, and entertainment scene, is the largest
security services market.
FortressGuard will differentiate itself by:
- Recruiting rigorously screened guards.
- Offering structured training programs
(customer service, first aid, crisis management).
- Using technology integration (real-time
reporting apps, GPS-enabled patrols, CCTV).
- Providing transparent contracts with SLAs.
Financial
Highlights
Startup costs are estimated at ₦75 million
for licensing, office setup, recruitment, training, uniforms, equipment,
marketing, patrol vehicles, and working capital.
Revenue streams include:
- Manned
Guarding Contracts (estates, banks, corporates).
- Event
Security (concerts, conferences, weddings).
- CCTV
& Access Control Installation.
- VIP
Protection & Escort Services.
The company expects to achieve break-even by month 18, with
revenues projected at ₦180 million in Year 1, growing to over ₦350
million by Year 3 under the base scenario.
2. Company Profile
2.1 Business Structure
FortressGuard Security Services Ltd will be incorporated with the Corporate
Affairs Commission (CAC) as a Private Limited Company. It will also obtain
a mandatory license from the Nigeria Security and Civil Defence Corps
(NSCDC), which regulates private security firms.
2.2 Office Location &
Infrastructure
Headquarters will be located in Ikeja GRA, Lagos, chosen for
proximity to commercial clients, government institutions, and easy access to
major highways for deployment. The office will include:
- Operations
room (for guard scheduling & communications).
- Training
hall (for onboarding recruits).
- Secure
storage (for radios, uniforms, and non-lethal equipment).
- Reception
& client service area.
2.3 Ownership & Governance
Ownership will initially be by three directors with backgrounds in security
management, finance, and law enforcement. Governance will follow corporate
best practices, with an advisory board including a retired senior police
officer for credibility.
3. Vision, Mission & Core
Values
3.1 Vision Statement
To be Lagos’ most trusted and technology-driven private security
provider, ensuring peace of mind for homes, businesses, and communities.
3.2 Mission Statement
FortressGuard delivers reliable, professional, and innovative security
solutions that combine human expertise with modern technology to protect lives,
property, and reputations.
3.3 Core Values
- Integrity –
absolute honesty in dealings with clients and staff.
- Professionalism –
well-trained guards and structured processes.
- Reliability –
24/7 presence, rapid response, and accountability.
- Innovation –
use of digital tools to enhance service delivery.
- Customer
Focus – tailoring security solutions to client
needs.
Login To Comment