TABLE OF CONTENTS.
CHAPTER
ONE
INTRODUCTION
1.1 OBJECTIVES
OF THE STUDY
1.2 SCOPE
OF THE STUDY
1.3 STATEMENT
OF THE PROBLEM
1.4 RESEARCH
HYPOTHESIS
1.5 plan
of the study
1.6 DEFINITION
OF RELATED TERMS
CHAPTER
TWO
2.1
Literature review
2.2 ORGANIZATIONAL DEVELOPMENT STUDIES AND METHOD
2.3 IMPORTANCE OF COMMUNICATION
2.4 BARRIERS TO COMMUNICATION
2.5 REMEDIES
FOR POOR COMMUNICATION
2.6 THE
PURPOSE OF COMMUNICATION
2.7 COMMUNICATION VARIABLES
2.8 COMMUNICATION FLOW IN AN ORGANISATION
CHAPTER
THREE
3.0 RESEARCH
METHODOLOGY
3.1 METHOD
USED FOR DATA COLLECTION
3.2 SOURCES
OF DATA
3.3 PROCEDURES
FOR DATA COLLECTION
CHAPTER
FOUR
4.0 DATA ANALYSIS AND PRESENTATION
CHAPTER
FIVE
5.1 SUMMARY
5.2 CONCLUSION
5.3 RECOMMENDATION
BIBLIOGRAPHY.
CHAPTER ONE
INTRODUCTION
Effective
communication as a major determinant of organizational development has been a
great concern for the co-operation as well as the nation over the decade and
more recently.
The
need for effective communication in an organization development make the
military historian to think or army line of communication in military
organization the teacher towards the student, the supervisor towards the
subordinate and vice versa.
Also
he must allow for the possibility that communication take place not only
between individuals but also firm institution and government and various
business organization working towards organizational development, it is
necessary to obtain and maintain a tight and effective communication gap within
the various functions in organization
There
should be a good relationship between the superior and the subordinate between
on department and the other and more importantly between the organization and
the various environment components.
Communication
is an organization is mainly concerned with how to send and interprets feeling
and well as ideas and information, thus the world communication can be referred
to as an act of importing to transmitting information.
Communication
in an organization also involves the major’s i.e. the sender and the receiver.
An effective communication is of great important in and out of any organization
in relation to their set of goals and objectives i.e. if organizational
objectives are to be achieved, there must be a sound level in their
relationship and this could be attained through the degree of its
communication.
In
deverell word, there are some communication skill which an organization most
develop upon i.e. the writing and reading skills with in an organization, the
speaking and listening skill and the proper usage of meeting in an organization
The
deliverance of communication towards organizational development can not be
achieved with out the following elements or factors
i.
sender
ii.
message information
iii.
channel
iv.
receiver
v.
feed back – reply
Effective
communication can be view in terms of dynamics in in an organization as it
occur in inter relationship between the management and staff
However,
sound ideas and will reasoned decision becomes effective only if is being
transmitted to others achieved the desire action on reaction in such
organization the giving of an understanding that the massage involves by
subordinate to the point that the is able to respond through appropriate action
in what effect communication can be said to be. The purposeful and result
exchange through which reality, actions and reactions are being organization in
an organization. For purposeful communication to be effective towards an
organizational development in any organization the following must be noted.
i.
The massage send most be specific and
unambiguous
ii.
The message within and outside an organization
must be simple.
iii.
the
timing of various instruction most be strictly adhere to
iv.
the rule must be one word one subject
v.
The receiver must understand the expected
action
1.1
OBJECTIVES
OF THE STUDY
Communication
is essential for internal and external functioning of any organization because
the integrate the managerial functions especially communication is needed in
organization to effect changes to influence action towards the welfare of the
organization
The four of this study is to ascertain
the effectiveness of communication as a major determinant of organization
development.
It is
also to select develop and apprize member of the organization to lead, direct
and create a climate in which its people want to contribute and more so, to
control performance for effective organization development.
It is also to relate the enterprises
to its external environment it is through information exchange that a manager
becomes aware of the suppliers, the claim of stockholders.
It is
through communication that any organization becomes an open system interacting
that any organization becomes an open system interacting with its environment a
fact whose importance in emphazed through out this project.
1.2
SCOPE
OF THE STUDY
Importance
of effective communication in an organization is the scope range of this
project. It is to determine how an organization plan and execute its
communication process in order to achieve the aims and objectives of such
organization.
This project will also analyse the
various ways in which effective communication has been a major determinant of
organizational development. With the keep of the case study, it will also
determine how the Nigeria
bottling company (case study) manages it communication system internally and
externally with the sole aim of acquiring an apprehended and.
1.3
STATEMENT
OF THE PROBLEM
This
has been interns of the following
i.
The size and complexity of an organization of
tens determines the rate of its communication efficiency in its organizational
development.
ii.
Timing is very important in a situation where
there is tension around the receiver of the massage the message could be
ineffective
iii.
Personality and ego conflict has been a major
set back towards effective communication. Parties may be seeing their personal
difference instead of the message this poising a problem against effective
communication
iv.
Tirelerancy in communication and its channel
filters the meaning of the message and confling signals take place.
v.
Noise has been a setback too. It is an unwanted
part which has contributed a problem to the effective of the communication.
1.4 research
hypothesis
Null
hypothesis (Ho)
Alternative
hypothesis (Hi)
1.
Ho: effective communication will not improve
organization development
Hi:
effective communication will improve organization development.
2.
Ho: effective communication is not a major
determinant of organization development
Hi:
effective communication is a major determinant or organization development
1.5 plan
of the study
This
project is plan and arranged into five (5) chapters.
Chapter one consist of introduction of
the study, scope of the study, statement of the problem, research question plan
of the study and definition of terms.
Chapter
two consists of literature review, concept of communication, and importance of
communication, purpose of the study and communication flow in an organization.
Chapter
three consists research methodology, method used for data collection, sources
of data and procedure for data collection.
chapter
four consist the historical background of the study, organization structure of
Nigeria bottling company, the role of communication to development of Nigeria bottling company and data analysis
and presentation. Finally, chapter five consists of summary, conclusion,
recommendation and bibliography.
1.6
DEFINITION
OF RELATED TERMS
ENCODING;-
this is the way in which any message that originates in the mind is written
down or spoken in order to be able to communicate with another person. The way
we convey meaning by the words, figure, diagrams and speech and so on is
peculiar to each other.
CHANNEL:-
the means by which information is conveyed is called channel. The following are
some common channel internal mail system, external postal services radio
television and satellite links. Distortion, losses and delays may occur to make
channel imperfect. It is necessary therefore to ensure that we make a choice of
a correct channel and bearing in mind matter such as urgency sensitivity and
need for security and accuracy.
NOISE:- The term noise in communication does not
only refer to actual physical noise. It refers to anything which causes the
message not to be correctly interpreted or anything that does not allow
information to get through to the receiver. Noise can be briefly defined as any
distortion or distraction preventing perfect transmission of the idea in the
mind of the source to the mind of the listener.
DECODING:- this is the process by which information
received through communication is converted to ideas of or concepts.
It is
the process of achieving understanding from the message
REDUNDANCY:
- redundancy in essence of is any form of repetition made to enhance
understanding or reduce the effect of noise. For example, we can repest
important work or figure a telex message, accompany a telephone call with a
confirmation letter and so on for the sake of aiding under standing.
ENTROPY:-
is the measure of discovering in a system. A situation where the content of a
message is not properly interpreted, if we receive a message that make us
completely certain about a situation, entropy is said to be at zero
PERCEPTION:-
perception is the understanding gained from the communication of message in the
spoken or written form or from observing
a situation.
COMMUNICATION
BREAKDOWN: - breakdown occurs when a message can’t get through the receiver;
this can be caused by number of factors and manifest itself in various ways.
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