EFFECT OF INDIVIDUALIZED INSTRUCTION METHOD ON STUDENTS’ ACHIEVEMENT IN BUSINESS STUDIES IN PUBLIC UPPER BASIC SCHOOLS IN IMO STATE NIGERIA

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ABSTRACT


The study investigated the effect of individualized-Instructional method on students’ achievement in Business Studies in public Upper Basic Education schools in Imo State, Nigeria.  Four research questions and four null hypotheses guided the study.  The research adopted a non-randomized quasi-experimental design that involved pretest and posttest.  Population for the study was 7923 JSSII students from 53 co-educational public Upper Basic Education/ Junior Secondary Schools in Owerri Education Zone 1, Imo State, Nigeria.  Multi-stage Cluster sampling approach was used to select the zone. Purposive and convenient sampling techniques were used to select schools sample and 120 (UBE II) students sample. The sample was drawn from two intact classes in two co-educational Public Upper Basic Education schools offering Business Studies in Owerri Municipal and Owerri West LGA in Owerri Education Zone 1.  Instrument used for data collection was the Business Studies Achievement Test (BSAT) and its marking scheme.  Instrument was validated by five (5) specialists, two JSSII Business Studies teachers, one Business Educator, one in Measurement and Evaluation and one in Curriculum Studies. Reliability of BSAT was established at 0.91 using the Kuder-Richardson K-R21 statistics.  Research questions were answered using means and standard deviations while the hypotheses were tested using Analysis of Co-variance (ANCOVA) F-test statistics. Findings of the study indicated that Students taught with individualized-Instructional teaching method achieved higher than students taught with lecture teaching method in Business Studies.   Teaching methods have significant effect on students’ achievement in Business Studies.    Male and female students taught with individualized instructional method achieved better than those taught with the lecture teaching method. There was significant interaction effect of teaching methods and gender on student’s achievement in Business Studies at post-test. Interaction effect of teaching method by location on students’ achievement in Business Studies was not significant. Researcher recommended that Business Studies teachers should use teaching methods such as individualized-Instructional method during lesson delivery for students’ high achievement in the subject. Teachers should use gender-friendly teaching methods such as individualized instructional method during teaching/learning activities to encourage all learners’ participation and learning, so as to promote high achievement in Business Studies.  






TABLE OF CONTENTS

                                                                                                                              PAGE

Title Page                                                                                                                    i

Declaration                                                                                                                  ii

Certification                                                                                                                iii

Dedication                                                                                                                  iv        

Acknowledgments                                                                                                      v

Table of Contents                                                                                                       vi

List of Tables                                                                                                              ix

Abstract                                                                                                                      x                                                                                                         

CHAPTER 1: INTRODUCTION                                             

1.1       Background to the Study                                                                               1

1.2       Statement of the Problem                                                                               9

1.3       Purpose of the Study                                                                                      10

1.4       Research Questions                                                                                         10

1.5       Research Hypotheses                                                                                      11

1.6       Significance of the Study                                                                               11

1.7       Scope of the Study                                                                                         12

 

CHAPTER 2:  REVIEW OF RELATED LITERATURE                                       

2.1         Conceptual Framework                                                                                   14

2.1.01  JSS Business Studies                                                                                      14

2.1.02  Business Studies                                                                                             17

2.1.03  Business Studies Career Choice                                                                     20

2.1.04  Business Studies Curriculum                                                                          22

2.1.05  Teaching Methods                                                                                          24

2.1.06  Teaching Methods and Business Studies                                                       25

2.1.07  Individualized Instructional Method                                                             27

2.1.08  Business Studies Achievement Test                                                               36

2.1.11  Gender                                                                                                            40

2.1.12  School Location                                                                                              44

2.2       Theoretical Framework                                                                                   46

2.2.01  Vygotsky’s Zone of Proximal Development (ZPD)                                       46

2.2.02  Vygotsky Assisted Learning Theory with Scaffolding                                  47

2.3       Related Empirical Studies                                                                              49

2.4       Summary of Review of Related Literature                                                    54

 

CHAPTER 3: METHODOLOGY

3.1       Design of the Study                                                                                        57

3.2       Area of the Study                                                                                           57

3.3       Population for the Study                                                                                58

3.4       Sample and Sampling Techniques                                                                  58

3.5       Instrument for Data Collection                                                                       58

3.6       Validation of the Instrument                                                                          59

3.7       Reliability of the Instrument                                                                           60

3.8       Method of Data Collection                                                                             61

3.9       Administration of the Instrument                                                                   63

3.10     Method of Data Analysis                                                                               66

 

CHAPTER 4:  RESULTS AND DISCUSSION

4.1       Results                                                                                                            67

4.1.01  Research Question I                                                                                        67

4.1.02  Null Hypothesis 1                                                                                           68

4.1.03  Research Question 2                                                                                       69

4.1.04  Null Hypothesis 2                                                                                           69

4.1.05  Research Question 3                                                                                       70

4.1.06  Null Hypothesis 3                                                                                           72

4.1.07  Research Question 4                                                                                       72

4.1.08  Null Hypothesis 4                                                                                           72

4.2       Summary of the Findings                                                                               73

4.3       Discussion of findings                                                                                    74

 

CHAPTER 5: SUMMARY, CONCLUSION AND RECOMMENDATIONS

5.1       Summary of the Study                                                                                    82

5.2       Conclusion                                                                                                      84

5.3       Educational Implications of the Study                                                           84

5.4       Recommendations of the Study                                                                     85

5.5       Limitations of the Study                                                                                 87

5.6       Suggestions for Further Research                                                                   87

References                                                                                                              88                                                       

 




Appendices

 

A         Percentages Passes and Failure in Business Studies 2013 t0 2017                 97

 

B         Distribution of Sample Size of the two groups respectively                          98

 

C         Test Blueprint/Table of Specification for BSAT                                            99

 

D         Letter of Request for Validation of Instrument                                             100

 

E          UBE Year II Business Studies Curriculum                                                    101

 

F          Letter of Permission to principal to use School                                              103

 

G         Pretest items on BSAT                                                                                   104                                                                                                                 

H         Posttest Items on BSAT                                                                                 107

 

G         Sample Lesson Plan for the IIM                                                                     110

 

H         Sample Lesson Plan for the LM                                                                     114

 

K         Answers to the BSAT Instrument at Pretest                                                   117

 

L          Answers to the BSAT Instrument at Posttest                                                119

 

M         BSAT                                                                         121

 

N         Reliability Coefficient for the BSAT                                                             122

 

O         Coeducational JSS II students Enrolment                                                      124

 

 

 

 

 

 

LIST OF TABLES

 

4.1       Means and Standard Deviation of the Students’ Scores in BSAT

            (Teaching Methods) at Pretest and Post Test                                                             67

 

4.2       Analysis of Covariance for the Scores of Individualized

            Instructional Method and Lecture Method                                                                68

 

4.3       Means and Standard Deviation of the Students’ Achievement

            Scores in BSAT (Teaching Methods x Gender) at Posttest                                       69

 

4.4       Analysis of Covariance (ANCOVA) of Business Studies Students’

            Achievement Scores by Teaching Methods and Gender at Post-test.                        70

 

4.5       Means and Standard Deviation of the Students’ Scores in

            Post-test BSAT (Teaching Methods x Location) at Post-test.                                   70

 

4.6       Analysis of Covariance (ANCOVA) of Business Studies Students’

            Achievement Scores by Teaching Methods and Location at Pretest and Post-test.  71

 

4.7       Means and Standard Deviation of the Students’ Achievement Scores

            in BSAT Interaction Effects (Teaching Methods, Gender and

            Achievement) at Post-test.                                                                                          72                                                       

4.8       Analysis of Covariance (ANCOVA) of Interaction Effects

            Between Teaching Methods and Gender in Business Studies Students’

            Achievement at Post-test.                                                                                           73

           

 

 

 

 


CHAPTER 1

INTRODUCTION


1.1       BACKGROUND TO THE STUDY

The essence of teaching and learning entrepreneurial skill filled subjects for national development cannot be undermined in Nigeria.  Skill filled subjects are those subjects such as Business Studies that comprise different skills that promote wealth creation and self-reliant. According to the Federal Republic of Nigeria (FRN) (2013:1), “education is an instrument for national development and social change”.  This implies that equipping graduates at all level of education with practical skills from subjects with functional curriculum would assist in national economic development and reduction of unemployment (Musa, 2009).  Thus, subjects such as Business Studies that possess the qualities of a functional curriculum need to be highlighted in order to achieve the goals of the National Policy on Education.

Business Studies according to Kanu (2005), is a pre-vocational subject that has a functional curriculum as it is learnt by doing and will assist in achieving self-reliance. Awoyokuna, Akangbe-Folaranmi, Arukwe and Abudallahi (2009) defined Business Studies as the study of how businesses work, especially the financial, practical and managerial aspects of a business.  Business Studies is the compulsory aspect of Business Education taught at the junior secondary school level (Obayi, 2017).  Initially it was an elective but with the recent Basic Education Curriculum (BEC) reform, Business Studies is now a core and compulsory subject that must be learnt at Upper Basic Education (Junior Secondary School) (Nigerian Educational Research and Development Council NERDC, 2013).  The subject comprises both the theoretical and practical aspect and is made up of interrelated areas such as computer keyboarding, book-keeping, commerce and office practice.   This means it is a subject that requires both theoretical and practical acquisition of its knowledge for meaningful learning to take place. Uwadi (2008) agreed that Business Studies as a subject studied at junior secondary school was aligned to provide students with the ability and skills that will make them to be gainfully employed upon completion as well as be their own managers of small scale businesses.  This implied that, arming beneficiaries with the basic skills acquired from the subject, students of Business Studies would become functional citizen of Nigeria.   Business Studies has many objectives stipulated in the subject’s curriculum document.  The objectives of Business Studies are the aims and goals for adopting the teaching and learning of the subject (Musa, 2009).  The major objectives of Business Studies include; the acquisition of life coping skills that will promote job and wealth creation; aligned to meet the needs and aspirations of the government for the society; to encourage self-reliance and reduce unemployment (Obioma, 2007).  These objectives were captured and given meaning in the selection of learning content of Business Studies. When Business Studies learning content is implemented through effective teaching and learning using appropriate teaching methods, these objectives will be achieved.

Business Studies has a curriculum document which is aligned into thematic approach of content organization using the ascending order of complexity for the three years of upper basic education.  The learning content is organized under themes, topics and sub-topics.   The themes represented the interrelated elements/components of the subject.  Business Studies curriculum learning content is organized under five major themes which provide the learners the required cognitive, affective and psychomotor skills at Upper Basic Education level. The subject syllabus topics were arranged under five columns, from which the lesson plan for each sub-topic was drawn.     

The importance of learning Business Studies are numerous. Opara (2000) highlighted some importance of the study of Business Studies to include; providing opportunity for career/vocational selection, self-empowerment, self-employment as well as creating room for acquisition of entrepreneurial skills. This implies that the teaching and learning Business Studies promotes the acquisition of manipulative and entrepreneurial skills such as keyboarding, drawing, drilling, calculating, creativity and speed and accuracy among others.  Notably Business Studies keyboarding skill acquired would help one do well in computer-based courses/examinations like University Tertiary Matriculation Examination (UTME), Test of English as a foreign Language (TOEFEL), Employment aptitude test, among others.  In spite of the emphasis of FRN (2013) on pre-vocational subjects like Business Studies being taught through learner-centred practices for possible skill acquisition, enhanced performance and promotion of interest to learn among students, most teachers still teach skill-related subjects using only the traditional lecture method.  This negates the need to learn by doing which is the current emphasis on education.  To achieve self-reliance and self-relevance, attention of stakeholders in education have shifted towards the teaching and learning of skill related subjects such as Business Studies with traditional teaching methods to more innovative learner-centred methods such as Individualized Instructional Method (IIM). 

Afurobi and Izuagba (2018) defined Individualized Instructional Method as simply attending to the learning needs of individual students rather than the more typical pattern of teaching the class as though all individuals in it were basically alike.   Individualized Instructional Method (IIM) is an innovative approach to teaching and learning that gives students multiple options for taking information and making sense of ideas (Hall, Strangman and Meyer, 2011).  It is a student-centred teaching method. In Individualized Instructional method students and teachers are collaborators of learning. The teacher in this case serves as the facilitator and guide.

Individualized Instructional method has many advantages and serves many purposes to teaching and learning of all subjects especially in the learning of Business Studies. Moemeke (2016) highlighted some advantages of Individualized Instructional Method to include: enhancing sense of individuality and self-worth among learners; improve sense of competence among students; learners’ mastery of task is achieved; enhancing active participation of students in learning and helps to close all learning gaps among students by engaging the gifted students while helping the struggling ones. The major setbacks of Individualized Instructional Method are that it requires adequate teachers’ knowledge and preparation for effective utilization and it is time consuming. It is expected that taking care of these two disadvantages makes Individualized Instructional method an ideal mode in the achievement of learning objectives of Business Studies.

The teacher in using  Individualized Instructional method will give suitable instruction to each student with the purpose of helping each student learn using his/her own style.  Nnamani and Oyibe (2016) advocated the application of Individualized Instructional method during teaching and learning since the method focuses mainly on making students to go beyond the content given by their teacher in the classroom and accept responsibility for their own learning.  This would encourage grounded foundation on the learning and acquisition of desired Business Studies skill.  Thus, the best way to use Individualized Instructional method is to give every student exactly what they need to learn, make it as easy as possible to learn it, and make sure each student receives enough practice and review so they retain what they’ve learned. The business educator should be conscious of time and make adequate preparation of the lesson plan when using Individualized Instructional method during teaching and learning.  It is believed that if the IIM is effectively utilized by the teacher during teaching, it is likely to reflect to an extent on the students’ achievement especially in Business Studies.  Achievement here refers to students’ outcome of all learning process under the school. According to Okafor (2015), students’ achievement is the ability of a learner performing excellently academically both in skills acquisition and cognitive development. Students’ achievement is the most paramount objective in teaching and learning activities. How and means of making students achieve during and after teaching is the goal of the school, teacher and learner.  Students’ achievement is measured by their test scores using standardized Achievement tests (Riccards, 2019). Achievement tests are assessments designed to evaluate skills, knowledge, or performance of students primarily in the core academic areas.  It is used to determine level of instruction for which a student is prepared.  In other words, necessary steps must be taken during teaching and learning to ensure students high achievement in all subjects especially Business Studies. There are certain factors that can affect students’ achievement especially in Business Studies.  Factors such as the learners’ gender, school location and many others can affect students' achievement in Business Studies.   These factors should be considered when selecting teaching method for a skill filled subject such as Business Studies.

Gender issues is one of the factors that can affect students’ achievement especially in skill related subjects like Business Studies, Nursing and Home Economics. Ame (2013) defined gender as a learned socially constructed conditions ascribed to males and females. Learners are usually classified according to their gender roles.  Student achievements are sometimes assessed on the basis of their gender especially in co-educational schools.  There are indications of varying achievements among gender in the teaching and learning of varied subjects.  Ayo-Sobowale (2005) attributed the reason for gender differential achievement to sex stereotyping, which involves male and female students showing interest in subjects relevant to the roles the students are expected to fill in the society. This gender issue and others seems to have lingered overtime especially gender stereotypes in Business Studies. Gender stereotyping that relates certain subjects to male or female gender brings a disparity and bias to the learning of certain school subjects. It has been identified that using certain teaching methods such as Individualized Instructional Method will reduce gender stereotyping and promote students achievement in Business Studies (Nwagbara, 2009; Ibegbu, 2014).

Also, school location either rural or urban sometimes has great effect on students’ achievement. United Nation Food and Agricultural Organization (UNFAO) (2002) described rural area as generally open undeveloped areas with low settled population densities with high proportion of the land space used for production activities like farming.  While urban area is the areas located within the towns and cities that are usually densely populated.  Thus rural and urban schools are those schools located within the geographical area that is distinctively defined as rural and urban.  Both rural and urban schools have their diverse challenges which have great impact on students’ achievement. Adelabu (2005); Adedeji and Olaniyan (2011) agreed that some of the challenges that affect rural schools is the attracting and retaining of qualified teachers, multi-grade/subject teaching, lack of social amenities like electricity and unavailability of learning facilities. Urban schools are faced with challenges of high students’ population, inadequate qualified teachers and infrastructural facilities/equipment to meet the students’ population.  These factors limit the few rural and urban school teachers to use the lecture method during teaching without considering the requirement of a particular subject. 

The essence of meaningful learning is where the knowledge that is taught is supported with the deserved skill experiences. Theories are statement of facts towards an issue. There are some learning theories that backed the study. The theories for this study hinged on Lev Vygotsky (1978) Zone of Proximal Development (ZPD), Assisted Learning and Scaffolding.  The theory of Zone of Proximal Development (ZPD) proposed that there is a difference between what a learner can do without help, and what a learner can’t do.  The theorist in his view believed that the range of skill that can be developed with adult guidance or peer collaboration exceeds what can be attained alone. Teachers acting as the adult guide, activate this zone when they use Individualized Instructional method to support students through Business Studies learning activities and skills.  They serve as interactive bridges to get them to the next level.

The second theory of Assisted learning theory (1978) by Lev Vygotsky believes that learners can achieve more when they are assisted individually by a higher person such as the teacher to get better achievement in Business Studies generally and business skill acquisition in particular. This would be achieved when the teacher engages interactive mode such as individualized instruction.  The third theory of Scaffolding is of the view that giving learners adult support will promote learning achievement especially when concepts and skills are first being introduced to students.  The assisted learning must be combined with scaffolding in teaching business Studies but it will be most effective if it is done at the learner’s level of Zone of Proximal Development for the learners over achievement. Thus, the adoption of the three theories will serve as a guide to high achievement in Business Studies while using Individualized instructional method during teaching and learning. 

The effects of Individualized Instructional method (IIM) on students achievement have been extensively investigated in English, Literature in English, Social Studies, French, Home Economics and Economics, (Nnamani and Oyibe 2016; Okafor, 2015; Bongo, 2010; Kolb, 2005; Anene-Okeakwa, 2003), but not in Business Studies. With the high rate of youth unemployment, great emphasis has been placed on youth entrepreneurial skill acquisition (Nnokwu, 2011) which can be achieved through high achievement of students on skill related subjects like Business Studies.  Therefore, there is need to renew efforts on students’ skill acquisition to encourage self-reliant on completion of their programme.  This can be achieved where attention is given to the teachers’ methods of imparting knowledge and skills in Business Studies. 

Recent studies on teaching methods for improved achievement especially in Business Studies include Chukwuma-Nosike, (2016) study on utilizing learner-centered teaching methods for effective business studies curriculum implementation for national development in Nigeria; Ibegbu, (2014) study on the effect of entrepreneurship training using team teaching method on male and female students’ achievement in Business Studies in Onitsha North in Anambra State; Ibegbu, (2010) study on the effect of team teaching on junior secondary school students’ achievement in Business Studies in Nigeria and Ibemesi (2003) study on the analyses of teaching methods on entrepreneurship training of male and female students in Business Studies in Onitsha South, Anambra State.

These studies examined the effect of using different teaching methods on Business Studies students’ achievement.  No study so far has been done specifically on the effect of Individualized Instructional method on students’ achievement in Business Studies although some researchers (such as Okafor, 2015; Anene-Okeakwa, 2003) were of the view that Individualized Instructional Method is ideal method for skill acquisition.  For instance, Anene-Okeakwa (2003) study on the effectiveness of Individualized Instructional Method in clothing construction and alteration in Home Economic Education indicated that Individualized Instructional method equips students with saleable skills in the area of clothing construction than those taught with Lecture method.  Mkpa (2009) study recommended that cognitive and skill development related subjects like Business Studies should be taught with the Individualized Instructional method among others. This is another strong reason why Business Studies was singled out for this investigation.  

This presented a research gap that this study filled by investigating the effect of Individualized Instructional method on students’ achievement in Business Studies.  This implied that the researcher would find out what kind of effect exists on students’ achievement when these teaching methods (Individualized Instructional and Lecture) are used on the students.  It is against this background that this study has been formulated. 

 

1.2       STATEMENT OF THE PROBLEM

Business Studies is a skill-filled pre-vocational subject taught at Junior Secondary School level. The study of Business Studies at the Junior Secondary School level would promote entrepreneurial skill acquisition and self-reliance.  Business Studies students upon completion of their programme are expected to achieve high level of cognitive and skill competency that will enable them to be self-reliant, but so far, students are still under achieved in skill acquisition.   

The researcher as a teacher observed that Business Studies students do not achieve the level of skill competency expected of them over the years of their training programme.  This was exhibited in their under achievement in standardized examinations. Evidence from available statistics in the Examination Development Centre (EDC) (2018) achievement in JSSCE Business Studies in Imo State has been consistently low for the past five years (see Appendix A).  The percentage credit passes in Business Studies for the past years 2013-2017 in Owerri Education Zone 1 were below 30%, while the percentage failure for these years were above 30% (EDC, 2018). 

Students lack of knowledge of Business Studies which was exhibited in their under achievement in the subject may be attributed to many factors which could include the teaching methods used by the teachers in teaching the subject and the manner in which the subject is presented to learners. Thus, could the use of Individualized Instructional method during teaching improve the achievement of the students in a Business Studies Achievement Test (BSAT)?

 

1.3       PURPOSE OF THE STUDY

The study investigated the effect of Individualized Instructional Method on Students’ Achievement in Business Studies in Public Junior Secondary Schools in Owerri Education Zone 1, Imo State, Nigeria.  Specifically, the study determines:

1.         the mean achievement scores of students taught Business Studies  with Individualized Instruction and Lecture method at posttest;

2.         difference in mean achievement scores of male and female students taught Business Studies using Individualized Instruction method and those taught using the Lecture method at posttest;

3.         the difference in mean achievement scores of Business Studies students from rural and urban schools taught with Individualized Instruction method and those taught with the Lecture method at posttest; and

4.         the significant interaction effect between Individualized Instruction method and Lecture method and gender in Business Studies students’ achievement in (BSAT).

 

1.4       RESEARCH QUESTIONS                                                             

The following research questions guided the study:

1.         What are the mean achievement scores of students taught Business Studies with Individualized Instruction method and those taught with lecture method at pretest and posttest?

2.         What is the mean achievement scores of male and female students taught Business Studies with Individualized Instruction method at pretest and posttest?

3.         What is the mean achievement scores in a Business Studies Achievement Test (BSAT) of students taught with Individualized Instruction method at pretest and posttest based on location? 

4.         What are the relative interaction effects between Individualized Instruction method and Lecture method and gender in Business Studies students’ achievement in (BSAT)?


1.5       HYPOTHESES

The following null hypotheses postulated which guided the study were tested at 0.05 level of significance.

Ho1:     The mean achievement scores of students taught Business studies with individualized instruction and lecture methods at Pretest and Posttest do not differ significantly.

Ho2:       There is no significant difference in the mean achievement scores of male and female students taught Business studies using individualized instruction and lecture method at pretest and Posttest.

Ho3:     The mean achievement scores in a BSAT of students taught using the individualized instruction method do not differ significantly at pretest and posttest by location.          

Ho4:       The interaction effect between teaching methods and gender in Business Studies students’ achievement in BSAT do not differ significantly.

 

1.6       SIGNIFICANCE OF THE STUDY

The findings of the study would be of benefit to the school administrators, curriculum experts, guidance and counsellors, Business Studies teachers/Educators, future researchers and students. 

The results of this study would be of great value to school administrators and curriculum experts in decision making so that they would know the effective teaching method to recommend for the teaching of certain topics/subjects.  This serves as a way of achieving the objectives of the National Policy on Education and the subject curriculum which is skill acquisition for self-reliance FRN (2013).

Guidance Counsellors through the study’s result would be able to use it to give useful advice on the effective teaching method that could be used to teach a given subject for effective learning to take place.  This would go a long way in enhancing teaching and teacher effectiveness.

Considering the fact that not much study had been carried out in this subject area using this teaching method in the past, the findings of the study would help the Business Educators and other teachers solve the problem of choosing appropriate teaching method ideal for the effective teaching of concepts in Business Studies.

The findings of this study would be useful to educational researchers as it would enhance their conscious level with regards to embarking on more studies to establish the extent of relationship between different teaching methods and achievement in determining learner’s interest in a particular subject area.  It would also help to find out other areas of education the effects of the teaching methods could be applied to facilitate the replication of the study.

To the students, the result of the study would solve students’ problem of development of skill competency in the subject as an effective teaching method such as individualized instruction would encourage all-round learning thereby improving the student’s achievement in both theoretical and skill activities in Business Studies.     

        

1.7       SCOPE OF THE STUDY

The study was delimited to the Effect of Individualized Instruction Method on students Achievement in Business Studies in Public Upper Basic Education/Junior Secondary Schools in Imo State.  This study experimented with two co-educational (rural and urban) public Junior Secondary Schools located in Owerri Education Zone 1 in Imo State, Nigeria because the subject was taught and learnt at that level of education as well as the gender and location variables that were used for the study.  The Junior Secondary School (JSSII) Business Studies students were investigated.  Also, the choice of choosing JSSII Class for the study was again based on the fact that the topics in the scheme of work in the curriculum selected to be taught at that level were centered on skills acquisition and permanency in line with the basic education level curriculum document.  This study also used the topic “Keyboarding as a communication tool” to ascertain whether the under achievement in cognitive aptitude and skill acquisition experienced among Business Studies students related to the method of teaching.

The study examined the effect of Individualized Instructional and Lecture methods, gender (males and females), school location (urban and rural) and achievement.  The researcher considered the lecture method because it was the traditional method usually used by teachers and because of the skilled nature of the subject under study.


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