EFFECT OF STRATEGIC ENTREPRENEURSHIP MANAGEMENT ON SUSTAINABLE DEVELOPMENT OF AGRO-ALLIED SMALL BUSINESSES IN NIGERIA

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ABSTRACT

 

Over the years, there has been rapid and steady decline in strategic and creative thinking, decline in proper decision making by entrepreneurs and the absence of the capacity of small business owners to both exploit opportunities innovatively and create competitive advantage for business sustainability. Hence, the broad objective of this study focused on effect of strategic entrepreneurship management on development of sustainable agro-allied small businesses in South – South, Nigeria, from 2000 to 2017, being the period under review. To achieve this, the study adopted a population of 11,673 and derived a returned usable sample of 487, being SMEs registered with the Akwa Ibom, Delta and Rivers State governments and operating within the Agricultural value chain. The cross-sectional survey was employed; the content, construct, convergence and discriminant validity were employed to validate the research instrument, while a Cronbach’s alpha value of .84 showed reliability and internal consistency of the questionnaire. The study employed the Ordinary Least Square regression statistical tools to test the hypotheses. The findings revealed that, risk propensity, innovation and creativity, resource mobilisation capacity, knowledge management, strategic alliances and marketing strategy as indicators of strategic entrepreneurship management have significant effect on development of sustainable agro-allied small businesses in Nigeria. The study concluded that, the application of strategic entrepreneurship management practices and techniques will sustainably develop agro-allied small businesses in South-South Nigeria. It was therefore recommended that, small agro-allied businesses desirous of sustainable development should ensure effective business networking within the industry to enhance productivity, where they lack technological capacity; also for profitable product distribution and access to wider markets; and since the focus of the government is on agriculture as a viable means of diversifying the mono economic nature of Nigeria, concerted effort should be channelled towards incentivising participation to stimulate innovative and creative ideas to transform the agricultural sector into the theatre of technological innovations for sustainable development of small businesses.







TABLE OF CONTENTS

Cover Page                                                                                                                 i

Title Page                                                                                                                    ii

Declaration                                                                                                                 iii

Certification                                                                                                               iv

Dedication                                                                                                                  v

Acknowledgements                                                                                                    vi

Table of Contents                                                                                                       viii

List of Tables                                                                                                              xiii

List of Figures                                                                                                             xvi

List of Plates                                                                                                               xvii

Abbreviations                                                                                                             xviii

Abstract                                                                                                                      xix

 

CHAPTER 1:            INTRODUCTION                                                                1

1.1           Background to the Study                                                                                1

1.2       Statement of the Problem                                                                               6

1.3       Objectives of the Study                                                                                  10

1.4       Research Questions                                                                                        11

1.5       Research Hypotheses                                                                                      11

1.6       Significance of the Study                                                                               12

1.7       Scope of the Study                                                                                          14

1.8       Operational Definition of Terms                                                                    16

 

CHAPTER 2:            REVIEW OF RELATED LITERATURE                         19

2.1            Conceptual Framework                                                                              19

2.1.1         Strategic entrepreneurship management                                                    23

2.1.1.1             Risk taking propensity                                                                        25

2.1.1.2             Creativity and innovation                                                                   29

2.1.1.3             Resource mobilisation                                                                        33

2.1.1.4             Knowledge management                                                                    61

2.1.1.5             Strategic alliances                                                                              68

 

2.1.1.6             Marketing strategies                                                                           75

2.1.2         Sustainable development                                                                           77

2.1.2.1      Sustainable technological advancement                                                    81

2.1.3.2     Sustainable capacity utilisation                                                                  83

2.1.2.3      Sustainable employment generation                                                          86

2.1.2.4     Sustainable productivity level                                                                    88

2.1.2.5     Sustainable financial performance                                                             93

2.1.2.6      Sustainable business growth                                                                      94

2.1.3         Agro-allied small and medium scale enterprises                                       97

2.1.3.1      Value chain                                                                                                101

2.1.3.2     Agricultural value chain                                                                             103

2.1.3.3     Value chain approach and sustainable agricultural development                        114

2.1.4         Relationship between strategic entrepreneurship management and 116

sustainable development  of agro-allied SMEs

2.1.4.1    Strategic entrepreneurship management and facilitation of sustainable      116

               development of technological advancement of agro-allied SMEs

2.1.4.2    Strategic entrepreneurship management and sustainable capacity                      119

               utilisation of agro-allied SMEs

2.1.4.3    Strategic entrepreneurship management and sustainable employment    122

   generation of agro-allied SMEs

2.1.4.4   Strategic entrepreneurship management and development of sustainable 124

               productivity of agro-allied SMEs

2.1.4.5    Strategic entrepreneurship management and sustainable financial                      129

   performance and business growth of agro-allied SMEs

 

2.2            Theoretical Framework                                                                              135

2.2.1         Theory of entrepreneurship                                                            135

2.2.2         Schumpeterian theory of economic development                                 138

2.2.3         Value chain upgrading strategy theory                                                      140

2.2.4         Theory of dynamic capabilities                                                                 147

2.3            Empirical Review                                                                                      150

2.4            Summary of Review of Related Literature                                                            169

2.5            Gaps in the Literature                                                                                171

 

CHAPTER 3:            METHODOLOGY                                                               172

3.1       Research Design                                                                                             172

3.2       Area of the Study                                                                                            173

3.3       Population for the Study                                                                                 183

3.4       Sample and Sampling Techniques                                                                 183

3.5       Instrument for Data Collection                                                                       185

3.5.1    Structure of the instrument                                                                             185

3.6       Validation of the Research Instrument                                                           186

3.7       Reliability of the Research Instrument                                                           187

3.7.1    Pilot study                                                                                                       188

3.8       Method of Data Collection                                                                             189

3.9       Data Analysis Techniques                                                                              190

3.9.1    Multiple regression analysis                                                                           190

3.9.2    Components of independent variable                                                             190

3.9.3    Components of dependent variable                                                                192

3.9.4    Model specification                                                                                        194

 

CHAPTER 4:            RESULTS AND DISCUSSION                                            197

4.1       Data Analysis                                                                                                  197

4.1.1    Analysis of respondent’s demographic information                                      197

4.2       Analysis of Research Objective 1: Risk Propensity and Employment   207

            Generation

4.2.1    Analysis of research question 1                                                                      211

4.2.2    Test of hypothesis 1                                                                                        214

4.3       Analysis of Research Objective 2: Innovation, Creativity and                        215

Technological Advancement    

4.3.1    Analysis of research question 2                                                                      220

4.3.2    Test of hypothesis 2                                                                                        222

4.4       Analysis of Research Objective 3: Resource Mobilisation Capacity           224

and Increased Productivity  

4.4.1    Analysis of research question 3                                                                      232

4.4.2    Test of hypothesis 3                                                                                         234

4.5       Analysis of Research Objective 4: Knowledge Management and                        236

Enhanced Capacity Utilisation

4.5.1    Analysis of research question 4                                                                      245

4.5.2    Test of hypothesis 4                                                                                        247

4.6       Analysis of Research Objective 5: Strategic Alliances and Business                      249

            Growth

4.6.1    Analysis of research question 5                                                                      257

4.6.2    Test of hypothesis 5                                                                                        259

4.7       Analysis of Research Objective 6: Marketing Strategy and Financial         261

            Performance

4.7.1    Analysis of research question 6                                                                      266

4.7.2    Test of hypothesis 6                                                                                        268

4.8       Discussion of findings                                                                                     269

 

CHAPTER 5:    SUMMARY, CONCLUSION AND RECOMMENDATIONS       277

5.1       Summary of Findings                                                                                       277

5.2       Conclusion                                                                                                        281

5.3       Implications of the Study                                                                                 283

5.3.1    Educational implication                                                                                    283

5.3.2    Policy implication                                                                                            285

5.4       Recommendations                                                                                            285

5.5       Suggestions for Further Research                                                                    290

5.6       Limitations of the Study                                                                                   291

 

REFERENCES                                                                                                           293

APPENDICES                                                                                                             335

 

 

 

 

 

LIST OF TABLES

Table                                                                                                                          Page

3.1: Population of Agro-Allied Value Chain SMEs in Delta State                            356

3.2: Spatial Distribution of Sample Size of Registered Agro-Allied Value Chain   356

SMEs in Akwa Ibom, Delta & Rivers States

3.3: Spatial Distribution of Questionnaire                                                                 356

3.4: Random Distribution of Questionnaire to Registered Agro-Allied Value   357

Chain SMEs in Akwa Ibom State

3.5: Random Distribution of Questionnaire to Registered Agro-Allied Value   357

       Chain SMEs in Delta State

3.6: Random Distribution of Questionnaire to Registered Agro-Allied Value   357

      Chain SMEs in Rivers State

3.7: Reliability Test Result                                                                                         189

4.1  Demographic Information of Respondents and Characteristics of Small   198

      Businesses

4.2 Respondent’s Business Characteristics                                                                 202

4.3 Analysis of Respondent’s Risk Propensity as a Strategic Entrepreneurship        208

     Management Indicator

4.4 Analysis of Respondent’s View on Employment Generation as a Sustainable     211

     Development Indicator for Agro-Allied Small Businesses

4.5 How risk propensity sustains employment generation among agro-allied small     212

      businesses

4.6 Regression Result on risk propensity and capacity to sustain employment    215

      generation

4.7 Analysis of Respondent’s View on Innovative and Creative Disposition as a     216

      Strategic Entrepreneurship Management Indicator

Table                                                                                                                          Page

4.8 Analysis of Respondent’s View on Technological Advancement as a                         219

      Sustainable Development Indicator for Agro-Allied Small Businesses

4.9 How innovation and creativity facilitate technological advancement of         agro-       221

     allied small businesses in Nigeria

4.10 Regression Result on innovation and creativity and capacity to facilitate             223

        technological advancement

4.11 Analysis of Respondent’s View on Resource Mobilisation Capacity as a         225

       Strategic Entrepreneurship Management Indicator

4.12 Analysis of Respondent’s View on Productivity as a Sustainable Development  231

       Indicator for Agro-Allied Small Businesses

4.13 How resource mobilisation capacity increase productivity of agro-allied small   233

       businesses in Nigeria

4.14 Regression result on resource mobilisation capacity and effect on sustainable    235

       productivity

4.15 Analysis of Respondent’s View on Knowledge Management Practices as a    237

       Strategic Entrepreneurship Management Indicator

4.16 Analysis of Respondent’s View on Capacity Utilisation as a Sustainable       243

       Development Indicator for Agro-Allied Small Businesses

4.17 Knowledge management potency to enhance capacity utilisation of agro-allied 246

       small businesses in Nigeria

4.18 Regression Result on knowledge management and potency to sustain capacity 248

       utilisation

4.19  Analysis of Respondent’s View on Strategic Alliance Practices as a                          250

        Strategic Entrepreneurship Management Indicator

4.20 Analysis of Respondent’s Business Growth as a Sustainable Development    256

        Indicator for Agro-Allied Small Businesses

Table                                                                                                                          Page

4.21 How strategic alliances facilitate growth of agro-allied small businesses in         258

       Nigeria

4.22 Regression Result on strategic alliances and effect on sustainable growth                260

4.23 Analysis of Respondent’s View on Marketing Strategies as a Strategic             262   

        Entrepreneurship Management Indicator

4.24 Analysis of Respondent’s View on Financial Performance as a Sustainable      265

        Development Indicator for Agro-Allied Small Businesses

4.25 How marketing strategy stimulates financial performance of agro-allied small  267

        businesses in South-South, Nigeria

4.26 Regression Result on marketing strategy and effect on sustainable financial          269

        performance

 

 

 

 

 

 

 

 

LIST OF FIGURES

Figure                                                                                                                         Page

2.1: SEM model for sustainable development of agro-allied value chain small               134

       businesses (SEM – SAS-SBS)

 

 

 

 

 

 

 

 

 

 

LIST OF PLATES

Plate                                                                                                                                                                                                               Page

3.1: Map of Delta State, Showing the Geographical Scope of Study Area                                                                                                            182

 

 

 

 

 

 

 

ABBREVIATIONS

SME = Small and Medium Scale Enterprises

MB = Micro Business

SB = Small Business

BOI = Bank of Industry

DSMTDP = Delta state medium term development Plan 2016 – 2019:

DSMSMEDA = Delta State Micro, Small & Medium Enterprises Development Agency

RIMA = Rivers State Micro Finance Agency

AKMEDA = Akwa Ibom Micro-Finance and Enterprise Development Agency

SEM = Strategic Entrepreneurship Management

RPR = Risk Propensity

INC = Innovation and Creativity

FIC = Financial Capacity

HCC = Human Capital Capacity

PRC = Production Capacity

RMS = Raw Materials Sourcing Capacity

FOI = Forward Integration

BAI = Backward Integration

HOI = Horizontal Integration

NWK = Networking

KNT = Knowledge Transfer

KNA = Knowledge Adoption

KNC = Knowledge Creation

KAP = Knowledge Application

KUT = Knowledge Utilization

EFM= Effective Marketing

EPS = Effective Promotion Strategy

SAS = Sustainable Development of Agro-Allied Small Businesses

STA = Sustainable Technological Advancement

SCU = Sustainable Capacity Utilization

SEG = Sustainable Employment Generation

SIP = Sustainable Productivity (Output and Efficiency)

SFP = Sustainable Financial Performance

SBG = Sustainable Business Growth

 








 

CHAPTER 1

INTRODUCTION

 

1.1           BACKGROUND TO THE STUDY

Globally, entrepreneurship is recognized as an important component in the dynamics of all economies and, therefore, regarded as the driving force in economic sustainable development through employment generation. With the on-going plans of diversifying the Nigerian economy away from its present mono-product base, entrepreneurs through small scale enterprises are being positioned to make up a greater percentage of economic activities in the country. The prolonged and heightened interest in the field of entrepreneurship is prompted by several factors, some of which include revitalizing stagnated economies; stimulating less developed nations and managing unemployment difficulties by providing innovative employment opportunities (Tende & Nimfa, 2015); hence, the need for a strategic technique for its realisation.

 

Small and medium enterprises (SMEs) possess entrepreneurial dynamism, internal flexibility and alertness to changing situations (Verhees & Meulenberg, 2011), which stimulates development of competencies in networks in order to overcome their limitations with regards to resources and strategic management capabilities (Carson, Cromie, McGowan & Hill, 2013). The strategic entrepreneurship field is a fairly recent one as averred by Foss and Lyngsie, (2011). It is the combination of entrepreneurial opportunities and strategic advantages for better organisation in a stormy environment. Literature suggests that entrepreneurship goes beyond starting-up of an enterprise and maintaining the status quo, to continuing and leading the organisation to grow (Kyrgidou, 2011; Singh, 2009).

 

Strategic Entrepreneurship entails the integration of entrepreneurship and the strategic management concept (Kyrgidou, 2011). The former consists of actions for and behaviours conductive to identifying and exploiting profitable opportunities in the environment (Shane, 2000). The latter involves the set of activities designed to attain competitive advantage and realise above average results through selection of alternatives based on intelligence and facts, leading to such advantage. In essence, strategic entrepreneurship is a decision-making and managerial effort guiding process for recognizing the best opportunities (with the highest potential returns) and then for exploiting them through strategic actions (Akande, 2012).

 

There is an increasing interest in strategic entrepreneurship, mostly in conventional businesses that endeavour to develop more entrepreneurial alignment in their pursuit for sustained competitive advantage (Schiendel & Hitt 2007; Dyer & Singh 2011). Strategy and entrepreneurship are two independent constructs, but their combination helps create value for customers, gain and as well maintain competitive advantage, as argued by Hitt, Ireland, Camp and Sexton (2002). Strategic entrepreneurship denotes wide-ranging changes in conventional operations, where the fusion of entrepreneurial opportunity pursuit and competitive advantage seeking actions are key characteristics of innovation enablers, business growth and wealth creation (Hitt, Ireland, Camp & Sexton, 2001).

 

From the foregoing, taking into cognisance the dynamic nature of the global and local business environment, strategic entrepreneurship in this study focuses on building capacity for creating value (Singh 2009) and encouraging innovation (Hitt et al., 2001), business development, corporate venturing, stimulating competitiveness (Verhees & Meulenberg, 2011), strategic renewal, exploration and exploitation of firm capabilities (Shane, 2000), organisational (re)design, forward and backward integration (Dyer & Singh 2011), synergizing through consolidations (Carson, et al, 2013), developing value chain systems and the challenges that come with managing firm activities (Kyrgidou, 2011) across different institutional contexts in which modern business takes place, all geared towards developing sustainable small scale enterprises (Schiendel & Hitt 2007).

 

Sustainable development touches on the importance of intergenerational equity, ensured by conserving resources for future generations, which Cerin (2006), aver is a major feature that distinguishes sustainable development policy; hence, the overall goal is the long-term stability of the economy and environment (Stoddart, 2011), which is achievable via the integration of social and economic concerns all through the decision making process (Emas, 2015).

 

In this study, sustainable development primarily concerns the substitutability of small scale enterprises involved in diverse sphere of Nigeria’s agro-allied businesses and the absence of strategic entrepreneurship management techniques to ensure access and efficient utilisation of capital and needed resources for transforming creativity to innovative ventures, stimulate industry competitiveness, develop local capacity utilisation through value chain systems for economic development and intergenerational equity; which identifies the long-term measure of sustainability to meet the needs of future generations (Dernbach, 2003, Stoddart, 2011). Emas, (2015) explains that, sustainable development is anchored on weak and strong sustainability concept; while the weak sustainable development holds that the aggregate level of capital alone matters and manufactured capital is sufficient alternative to natural capital; strong sustainability recognizes the distinctive types of natural resources irreplaceable by manufactured capital (Stoddart, 2011).

 

Globally, agriculture plays a dominant role in the growth and development of every nation’s economy; hence, the importance is anchored on the fact that it serves as the bedrock of survival of the human race, provides variety of food for the world’s populace, earns foreign exchange revenue through export of surplus produce (Elikwu & Adio, 2015); provides raw materials for the industrial sector, promotes technological advancement and employment for ever increasing population (Akpan, Okon & Udoka, 2014). However, much remains to be learned about the inter-relationship between agriculture value chain and sustainable development of small businesses in Nigeria.

 

Howbeit, Zubeiru (2018) states that, it is a widely recognized fact that increased productivity in agriculture increases broad base development capacity, especially in the less advanced countries. Corroborating the above assertion, it is opined that in most developing countries, agriculture is both the main traditional pursuit and the key to sustained development of modern economy, as diversification of the economy; employment and technological advancement have gone simultaneously with agricultural progress (Abayomi, 1997, Eze, 2010). Hence, any stagnation in agriculture translates to poor economic performance, while rising agricultural productivity leads to industrialization.   

                                                    

Nigeria, according to Onwualu (2009), is greatly endowed with variety of agricultural produces capable of stimulating the growth of agro processing industries. Agricultural value addition provides ample revenue generation and employment creation opportunities. It is an intrinsic component of the strategy towards addressing agricultural productivity, curbing post-harvest losses and ensuring food security (Adama, Obasi & Onwualu, 2006; FAO, 2012). Processing agricultural produce into several new products supports market acceptability and offers the products great economic value (Onwualu, 2012) which increases productivity and contributes to economic growth. Kaplinsky (2000) asserts that, value chains encompass range of activities needed to conceptualise a product or service and take it through intermediary stages of production and delivery to final consumers. The value chain concept is no doubt revolutionizing the agriculture industry (Lyman, 2008), as there is a focus shift to consumers’ demands, marketing and products flow coordination from producers to consumers, from mere agricultural farming/production (Olagunju, Babatunde & Salimonu, 2012). Hence, value chains according to Adewumi and Alonge (2008) resides at the centre of strong impact and sustainable ingenuities concentrated on enhancing productivity, competitive advantage and development of small businesses.

 

The growing recognition of small businesses as instruments of economic growth and development led to the pledge of the World Bank group to focus on the SME sector (World Bank, 2001), premised on its action plan to foster sustainable economic growth, development, employment generation and poverty mitigation in economies of the world (Ayyagari, Beck & Demirguc-kunt, 2003; Narasimhan, 2009). Thus, entrepreneurial development is considered by successive governments as a program of actions to improve the knowledge, skills, capacity, behaviour and attitudes of individuals and groups to assume the role of opportunity identifiers, risk takers, resource mobilizers, value creators, wealth and employment creators.

 

Agro-allied SMEs are strategic to the realisation of value chain objectives which includes, increase in volume of input supply (agricultural produce), design and production (processing), marketing and distribution with support services (storage, wholesale, export and retailing) and consumption (Olagunju, 2013), all geared towards the optimal use of agricultural resources to achieve increased productivity and formation of standard stable food markets (Aremu, 2004), implementation of integrated agricultural development for sustainable increase in employment creation.

 

Small scale enterprises according to Ogbo and Nwachukwu (2012) epitomise a reliable platform for the actualisation of national economic goals of poverty eradication through employment creation at minimal investment costs, the development of indigenous technologies and entrepreneurial capabilities. Other core benefits of vibrant small businesses encompasses access to the infrastructures elicited by the existence of such small businesses within the environment, stimulation of economic activities, such as facilitating supplies of diverse products and distributive trades for goods manufactured and or in want by the Small businesses (Olagunju, 2013), emerging from rural-urban migration (Ajayi, 2000), improvement of the living standards of small business employees’ and their dependents (Fabunmi, 2004) and contribute to economic diversification and social stability (Knight, 1998).

 

In both advanced and emerging economies, the participation of small scale enterprises (SMEs) in promoting agricultural value chain is perceived as strategic to the development of any economy. Thus, from the foregoing, the need to develop SMEs in promoting sustainable development of the various small business operators within the agricultural value chain cannot be over-emphasized; hence, this dissertation empirically analyses strategic entrepreneurship management and its’ effects on sustainable development of agro-allied small businesses in South-South, Nigeria.

 

1.2       STATEMENT OF THE PROBLEM

Over the last two decades, owing to the rapid and steady decline in strategic and creative thinking, decline in proper decision making by entrepreneurs and policy makers, and the absence of the capacity of small business owners to simultaneous exploit opportunities innovatively to create competitive advantage for business sustainability, emphasis in entrepreneurship literature has centred on basic managerial skills for entrepreneurs; later came the advocacy for accounting skills needed to boost entrepreneurial competencies. However, reports of high rate of business failures owned by entrepreneurs with adequate funds, accounting and managerial abilities calls for further investigations. Evidence from extant literature revealed that the inability of firms to develop and shape effective knowledge base, inability to create new capabilities within operational and organisational process have put the firms in difficult situations.

 

A review of extant literatures revealed that, there is the challenge of seeming reluctance in financing agricultural related businesses owing to the high investment risk involved, in spite of its high employment generation potentials. Also, risk taking propensity being one of the virtues of successful entrepreneurs has been proven to affect organisational performance (Wambugu, Gichira, Wanjau & Mung’atu, (2015); investment decisions affecting technological innovation strategies (Wiklund & Shepherd, 2003); promote an enterprise's innovation and competitive advantage (Christensen, 2007); however, there is dearth of literature on how risk propensity influences small businesses to embark on employment generation.

 

The advancement in global technological applications in businesses behoves on SMEs to tap into the numerous advantages that comes with this evolution. As a result, most SMEs are being left behind due to lack of strategic creativity and innovation, which is the ability to continuously transform knowledge and ideas into new products, processes and systems for the benefit of the firm. However, the very few SMEs in agro-allied businesses struggle to operate, manage and improve their businesses in order to consistently deliver quality products and services. A review of extant literatures showed, relationship between innovation and increase in profit margins of small businesses (Onwumere & Eleodinmuo, 2015); technological capabilities and firm innovation performance (Kalay & Lynn, 2015), however, there is dearth of literature on how creativity and innovation facilitates technological advancement of SMEs operating within the various agricultural value chains.

 

A review of extant literature showed relationship between production capabilities and development of small-scale manufacturing enterprises (Unam & Unam, 2013); entrepreneurial skills in resource acquisition strategies and profitability of SMEs (Mohammed & Nzelibe, 2014); however, there is no available literature within the strategic entrepreneurship management construct, focusing on resource mobilisation capacity as it affects productivity of agro-allied small businesses in Nigeria.

 

The understanding of what constitutes knowledge is central to its effective management; however, knowledge itself has suffered from severe underutilisation, especially by small business owners and managers. The inability of agro-allied businesses to optimise knowledge management has resulted in managerial ineffectiveness, dwindling employee and firm productivity, inappropriate utilisation of human and material resources, stagnated growth, increasing operational cost and more importantly resulting in poor capacity utilisation. Though extant literature exists on relationship between capacity utilisation and foreign market competition (Pidani & Mahmood, 2016), relationship between knowledge management and performance (Kinyua, 2015), knowledge management infrastructure and organisational performance of SMES, focusing on capacity utilisation of resources, however, there is no literature available within the strategic entrepreneurship management construct.

 

In spite of the fact that ‘agriculture continues to be a fundamental instrument for poverty reduction’ and sustainable development (World Bank, 2008); yet, ‘participatory constraints in agriculture remain pervasive, costly and inequitably distributed, severely limiting SMEs’ ability to participate; hence, there is a persistent challenge of untapped utilisation of strategic alliances and networking, resulting in high cost of capital to invest in the diverse agricultural value chain; further resulting in stagnation in exploration and utilisation of new technology owned by competitors, inadequate storage and preservative facilities for processed agricultural produce and knowledge of process improvement, which has led to high mortality rate of agro-allied businesses and stagnation of growth of surviving small businesses.

 

Marketing strategy has been an important aspect in goals attainment of most organisations, upon which decision making for increasing sales and profitability are anchored, which are however not often achieved by small businesses, owing to the dynamism and competition in the market. Various empirical studies have been carried out (Keramati, Ardalan & Ashtiani, 2012; Muthengi, 2015), covering relationship between marketing strategies and sales performance marketing mix strategy and performance of small scale businesses (Bintu, 2017; Oktaviyanti, Masyhuri & Mulyo, 2015), however, extant literature on marketing strategies as it affects the financial performance of agro-allied small businesses in Nigeria is needed to broaden the subject from the strategic entrepreneurship management construct perspective. Based on the aforementioned, this thesis empirically analyses strategic entrepreneurship management and its’ effect on sustainable development of agro-allied small businesses in south-south Nigeria.

 

1.3       OBJECTIVES OF THE STUDY

Based on the above stated challenges, the broad objective of this study empirically analysed strategic entrepreneurship management effect on development of sustainable agro-allied small businesses in South-South Nigeria, a study of small businesses engaged in the agricultural value chain. To achieve this broad objective, the specific objectives were stated based on the decomposed proxies of strategic entrepreneurship management,  the independent variable (risk propensity, innovation and creativity, resource mobilisation capacity, knowledge management, strategic alliance and marketing strategy) and sustainable development of agro-allied small businesses (technological advancement, capacity utilisation, employment generation, productivity, financial performance and growth) the dependent variable. Hence, the specific objectives of this study were to:

 

i.        establish how risk propensity of strategic entrepreneurship management can sustain employment generation among agro-allied small businesses in South-South Nigeria;

ii.      examine how innovation and creativity can facilitate technological advancement of agro-allied small businesses in South-South Nigeria;

iii.     determine the effect of resource mobilisation capacity on sustainable increase in productivity of agro-allied small businesses in South-South Nigeria;

iv.     establish the extent to which knowledge management can enhance capacity utilisation of agro-allied small businesses in South-South Nigeria;

v.       determine the effect of strategic alliances on sustainable growth of agro-allied small businesses in South-South Nigeria; and

vi.     determine the effect of marketing strategy on sustainable financial performance of agro-allied small businesses in South-South Nigeria;

 

1.4       RESEARCH QUESTIONS

In order to achieve the broad and specific objectives of this study, the following research questions were posited specifically to determine;

i.        To what extent can risk propensity of strategic entrepreneurship management sustain employment generation among agro-allied small businesses in South-South Nigeria?

ii.     How can innovation and creativity facilitate technological advancement of agro-allied small businesses in South-South Nigeria?

iii.     What is the effect of resource mobilisation capacity on sustainable increase in productivity of agro-allied small businesses in South-South Nigeria?

iv.   To what extent can knowledge management enhance capacity utilisation of agro-allied small businesses in South-South Nigeria?

v.     What is the effect of strategic alliances on sustainable growth of agro-allied small businesses in South-South Nigeria?

vi.   What is the effect of marketing strategy on sustainable financial performance of agro-allied small businesses in South-South Nigeria?

 

1.5       RESEARCH HYPOTHESES

In order to achieve the specific objectives, the following hypotheses were formulated in the null (H0) form for testing:

H01:     Risk propensity of strategic entrepreneurship management has no capacity to sustain employment generation among agro-allied small businesses in South-South Nigeria;

H02:     Innovation and creativity has no capacity to facilitate technological advancement of agro-allied small businesses in South-South Nigeria;

H03:     Resource mobilisation capacity has no significant effect on sustainable increase in productivity of agro-allied small businesses in South-South Nigeria;

H04:     Knowledge management has no potency to enhance capacity utilisation of agro-allied small businesses in South-South Nigeria;

H05:     Strategic alliances have no significant effect on sustainable growth of agro-allied small businesses in South-South Nigeria;

H06:     Marketing strategy has no significant effect on sustainable financial performance of agro-allied small businesses in Nigeria

 

1.6       SIGNIFICANCE OF THE STUDY

The significance of this study was premised on two major pedestals – first, that agriculture has remained the most crucial sector of the Nigerian economy upon which nearly all other sectors depend for growth and development; and secondly the contemporary nature of the study, since the government is presently seeking ways to improve the productivity of the sector and diversify the economy. Hence, the findings and recommendations of this study would be of enormous benefits to academic works, as it is a significant and major contribution to the body of knowledge, which fills the gap in contemporary literature on the strategic entrepreneurship management and development of sustainable agro-allied small businesses in Nigeria.

 

Students and researchers: The result of the study, therefore, would serve as a reference point for students, researchers and scholars who maybe desirous in carrying out further research to test and deepen the strategic entrepreneurship management concept and model, and also extend the research to areas not covered in this study.

 

Small Businesses: The recommendations of this study on strategic entrepreneurship management would provide a basis for increased participation by small businesses in the agro-allied value chain system to increase employment, more staple foods, reduce high rate of perishable agricultural products through technological advancement and stimulate sustainable economic growth and development. The recommendations would also serve as both theoretical and practical premise for entrepreneurship, strategic management and agribusiness consultants, practitioners and professionals alike to adopt a new approach to solving the challenges of business mortality, improve their strategic thinking, knowledge and capacities to boost their operational strategies for achieving sustainable development of small businesses in the agricultural and other sectors of the economy.

 

Entrepreneurs: The knowledge obtained from this study would enlighten entrepreneurs to understand the viability of agricultural business, the possibility of participating in any of the agro-value chain to exploit the potentials and great wealth creation opportunities inherent in agriculture. Also, the content, findings and recommendations would serve as a roadmap towards reducing the increasing wastages of agricultural produce, boost supply of variety of staple foods, guarantee food security, reduce poverty through employment creation and wealth redistribution in Nigeria and enhance the growth of small businesses in order to increase productivity, enhance performance and profitability.

 

Institutional Agencies: The content, model, findings and recommendations of this study would aid the CBN, SMEDAN, Bank of Industry, Bank of Agriculture, the Micro, Small and Medium Scale Development Agencies of Akwa Ibom, Bayelsa, Cross River, Delta, Edo and Rivers States, microfinance institutions and other relevant agencies established to facilitate, regulate, supervise, support, promote and formulate policies to increase participation of small businesses in promoting economic diversification, optimally exploit the huge benefits in the agricultural value chain, overcome challenges of access to finance, business mortality rates, to enhance the overall growth and development of small businesses in South-South, Nigeria.

 

Government: Finally, the content, model, findings and recommendations of this study would help the various tiers of government, put in place measures and legislations to help small businesses reduce the effects of the volatile business environment, unfair competition from multinational corporations and put in place enabling environment needed to protect and stimulate small businesses, which are engines of sustainable economic growth and development.

 

1.7       SCOPE OF THE STUDY

The scope of this dissertation covered an empirical analysis strategic entrepreneurship management and its’ effect on development of sustainable agro-allied small businesses in South-South Nigeria, a study of selected small businesses in the agro-allied value chain system in Akwa Ibom, Bayelsa, Cross River, Delta, Edo and Rivers States of Nigeria, from 2000 to 2017, being the period under review. This period was considered based on the concerted efforts of the Federal and State governments under the present democratic dispensation through relevant agencies to diversify the mono economic status of the country, through focused and purposeful investment in the Agricultural sector and support for SMEs in the agribusiness and other sectors.

 

The content scope of this dissertation focused on how the integration of strategic entrepreneurship management can be greatly exploited by entrepreneurs to develop the small businesses operating within the various agricultural value chain (inputs, processing and production; storage and packaging; market access and industry linkages) for technological advancement, increased productivity and efficiency, capacity utilization, employment generation, financial performance and growth of small businesses in Delta State and by extension in Nigeria. The content scope also covered review of relevant literature by erudite scholars and professionals on concepts of entrepreneurship, strategic management, agriculture, sustainable development, value chain and SMEs, theoretical framework and empirical review among others.

 

The geographical scope of this study covered the entire Six South-South states of Akwa Ibom, Bayelsa, Cross River, Delta, Edo and Rivers, all being oil, acquatic and agricultural producing states in Nigeria, situated in the region known as the South-South geo-political zone. Though, oil and gas accounts for the bulk of the various states’ accruable statutory revenues, agriculture and the informal sector account for the bulk of employment and livelihood of the people (DSMTDP 2015).

 

Finally, the methodological scope covered the use of primary and secondary data to test the formulated hypotheses, stated in line with the specific research objectives and questions. While the primary data was sourced from small business owners operating within various agricultural value chains, in the six South-South states of Akwa Ibom, Bayelsa, Cross River, Delta, Edo and Rivers, the secondary data were sourced from various literatures, print and online publications, magazines and newspapers, journals and text books alike. The study was delimited to all sample techniques, inferential and non-inferential statistical tools utilised in the analysis.

 

1.8       OPERATIONAL DEFINITION OF TERMS

Strategic Entrepreneurship Management: Strategic entrepreneurship management is the totality of entrepreneurial and strategic actions needed for exploitation of future opportunities; which entails risk-taking propensity, strategic networks and alliances, resources (mobilisation capacity), innovation and creativity, organisational learning (knowledge management) and marketing strategy, all combined to gain competitive advantage and achieve business performance and sustainability.

 

Creativity: Creativity is the ability to effectively generate novel solutions to relevant problems, can be a source of significant competitive advantage, especially in rapidly changing environments. Creativity is important to entrepreneurs because it is the first stage in the process of innovation, providing the stimulus for opportunity discovery and new venture creation.

 

Innovation is described as the introduction of new or improved processes, products or services based on new scientific or technology knowledge and/or organisational know-how. An invention is the first occurrence of an idea for a new product or process whereas innovation is the act of putting it into practice. Innovation is the process that renews something that exist or not, the birth of something new.

 

Resource Mobilisation: This refers to the process and capacity to source and obtain resources, which are inputs into the production process, which include items of capital equipment, skills of individual employees, patents, brand names and finance among others; of which only few resources are productive on their own if left alone.

 

Knowledge Management encompasses variety of strategies and practices used in a firm to identify, create, represent, distribute and enable adoption of insights and experiences.

Marketing Strategies: Marketing strategies and tactics are concerned with taking decisions on a number of variables to influence mutually-satisfying exchange transactions and relationships.

 

Risk-taking propensity: This is the perceived probability of receiving rewards associated with the success of a situation that is required by the individual before he/she will subject himself/herself to the consequences associated with failure, the alternative situation providing less reward and less severe consequences than the proposed situation.

 

Strategic Alliance: Strategic alliances are partnerships between firms whereby their resources, capabilities, and core competencies are combined to pursuer mutual interests to develop, manufacture, or distribute gods or services.

 

Sustainable development: From economic dimension, it is a system able to produce goods and services on a continuous basis, in order to maintain manageable levels of government and external debt and to avoid extreme sector imbalances, which damage agricultural or industrial production.

 

Capacity Utilisation: Capacity utilization refers to optimal usage and engagement of a firms factors of production to achieve productivity improvements. Temporary increase in productivity may suggest that firms simply take advantage of their underutilized capacity in the new markets and it is not an actual change in total factor production. Capacity utilisation, therefore, can be used as an indicator of elimination of wastages of scarce resources (human, material and machinery).

 

Financial Performance: Financial performance is a subjective measure of how well a firm can use its assets from its primary role of conduction of business and its subsequent generation of revenues. This term is also used as a general measure of a firm's overall financial status over a given period of time and can be used to compare similar firms across the same industry or to compare industries or sectors in totality.

 

Productivity: Productivity can be defined as the index of the ratio of the value of total output to the value of the total inputs used in the agro related production; while production efficiency means the attainment of production goals without wastages. Efficiency is an important factor of productivity growth specifically in developing economies where resources are meagre and opportunities for developing and adopting better technologies are limited.

 

Agricultural Value Chain encompass activities that take place at the farm, rural settlements and urban areas which require input supplies (seeds, fertilizers, pesticides, etc.), agricultural machinery, irrigation equipment and manufacturing facilities, and continue with handling, storage, processing, and packaging and distribution activities. Other elements, such as power generation and logistics, among others, which form the chain environment, are also important factors affecting the performance of value chains.

 

Business Growth: The concept of business growth has been described as the expansion in a business resulting from use of its internal resources and or merging or acquiring other businesses which may or may not be within the same industry.

 

Value Chain describes the full range of value-adding activities required to bring a product or service through the different phases of production, including procurement of raw materials and other inputs, assembly, physical transformation, acquisition of required services such as transport or cooling, and ultimately response to consumer demand.

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